Wall Blush Content Brief

Tiny Space, Huge Impact | TikTok Transformation

About Brief

Transition

Deadline:

Due 15 days after delivery of product

Deliverables

We're looking for TikTok and Instagram creators to transform a small, overlooked space using Wall Blush wallpaper. Whether it's a pantry, laundry room, closet, or nook, inspire your audience with a fun, satisfying makeover that proves even the smallest spaces can make the biggest impact.

Overview:

We're looking for TikTok creators to transform a small, often-overlooked space using Wall Blush wallpaper. Whether it's a laundry room, pantry, powder bath, closet, coffee bar, or reading nook, show how one simple update can make a huge impact. We want fast-paced, satisfying content that inspires viewers to rethink the forgotten spaces in their own homes.

Objective:

Show how even the smallest spaces can become beautiful, designer-inspired areas with the addition of wallpaper. Inspire your audience with an easy DIY transformation they can recreate themselves.

Target Audience:

TikTok users who love home décor, DIY projects, renter-friendly upgrades, organization, and satisfying home transformations.

Key Message:

You don't need a full room makeover to make a big impact. Wall Blush wallpaper makes it easy to transform small spaces into beautiful focal points.

Content Guidelines:

Length: 15–60 seconds, vertical 9:16 format
Feature a complete small-space transformation
Hook viewers within the first 2 seconds
Show before, installation, and final reveal
Capture satisfying installation moments and close-up details
Include trending audio, voiceover, or text overlays when appropriate
End with a fully styled reveal
Include a clear CTA such as "Available at wallblush.com"

Creative Approach:

Focus on spaces people often overlook.
Make the transformation feel achievable and inspiring.
Keep the pacing quick and engaging.
Showcase your personality and creative style.
The final reveal should feel dramatic and satisfying.

Great Project Ideas:

Laundry room
Pantry
Powder bathroom
Closet
Coffee bar
Reading nook
Entryway
Mudroom
Built-ins
Under-the-stairs space
Hallway
Linen closet

Posting Requirements:

Content may be posted on TikTok or Instagram Reels
Must showcase a real Wall Blush wallpaper installation
Tag @wallblush and include any required branded hashtags
Upload raw video files to our content portal:
https://affiliate.wallblush.com/upload-your-content

Wall Blush reserves the right to repurpose submitted content across web, social, email, and advertising platforms.

Compensation:

$500 Product Trade

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1-5 min

Compensation

Product Trade

$500 in product trade

Do's ✅

Ensure the steps are easy to follow and visually clear.
Use engaging and dynamic shots to maintain viewer interest.
Include before-and-after shots to showcase the effectiveness and beauty of the wallpaper.
Encourage viewers to engage by asking them to comment on their favorite styles or their own DIY experiences.
DISCLAIMER: User agrees to not promote any discount or private discount codes in their original content or on their posts.

Don'ts ❌

Avoid cluttered or poorly lit scenes that can detract from the visual appeal of the wallpaper.
Don't overlook the importance of clear, concise narration or captions where needed.
Avoid making the content too commercial; focus on the educational and inspirational aspect.

EXAMPLES

View Content

Terms & Conditions

All content must be uploaded to Wall Blush and posted by outlined brief deadlines in order to be considered for compensation and future collaborations. Failure to meet all brief requirements and deadline will lead to voided payment and removal from Wall Blush Affiliate Program.
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1. ENGAGEMENT. Company hereby engages influencer during the Term (as defined herein) not only for the purpose of promoting certain brands and brand content through influencers’s social media outlets. The Campaign, for the purposes of this Agreement, constitutes a planned series of marketing and promotional activities developed by the Company with the objective of leveraging the influencer's creative talents for both promoting existing brands and brand content. The nature of the brand content to be promoted and the specific details and requirements of the promotion. Influencer agrees to be engaged for the dual purposes of promoting the brand content and designing new wallpaper designs, adhering to the guidelines found within this Agreement and any additional directions provided by the Company as related to design creation.

‍2. ITEMS TO AVOID IN DESIGNER’S POSTS. The Influencer agrees that all social media posts, tweets, and/or comments should be in good taste and free of inappropriate language and/or any content promoting bigotry, racism or discrimination based on race, gender, religion, nationality, disability, sexual orientation, or age.

3. APPROVAL AND CONTENT ORIGINATION. The Influencer understands that all promotions and products they promote as part of this Agreement are controlled by the Company. The Influencer assumes all responsibility for verifying that the campaign materials used meet the Company’s approval.

4. MATERIAL DISCLOSURES AND COMPLIANCE WITH FTC GUIDELINES. When publishing posts/statuses about the Company’s products or services, the Influencer must clearly disclose his/her “material connection” with the Company, including the fact that the Influencer was given any consideration, was provided with certain experiences or is being paid for a particular service. The above disclosure should be clear and prominent and made in close proximity to any statements that the Influencer makes about the Company or the Company’s products or services.Please note that this disclosure is required regardless of any space limitations of the medium (e.g. Twitter), where the disclosure can be made via Hashtags, e.g. #sponsored. The Designer’s statements should always reflect the Designer’s honest and truthful opinions and actual experiences. The Influencer should only make factual statements about the Company or the Company’s products which the Influencer knows for certain are true and can be verified.