Wall Blush Content Brief

How to Install Peel and Stick Wallpaper – YouTube Series

Apply For Creative Brief

About Brief

Long Form Video

Deadline:

Due 15 days after delivery of product

Deliverables

We’re looking for YouTube creators to produce a clear, detailed video showing how to install Wall Blush Peel and Stick Wallpaper. While this wallpaper is designed to be renter-friendly and easy to apply, using the proper prep and technique ensures a smoother, more professional result.

Overview:
We’re looking for YouTube creators to produce a clear, detailed video showing how to install Wall Blush Peel and Stick Wallpaper. While this wallpaper is designed to be renter-friendly and easy to apply, using the proper prep and technique ensures a smoother, more professional result — especially when applying large-scale designs or murals.

This video will serve as a helpful guide for customers looking for confidence and clarity before their first install.

Objective:
Teach viewers how to properly install Peel and Stick Wallpaper with an emphasis on alignment, order, and wall prep. Help them achieve better results by following best practices — including the use of EZ Hang spray to ease repositioning and reduce air bubbles.

Target Audience:
Renters, homeowners, first-time wallpaper users, and DIYers looking for a stylish, damage-free wall upgrade that’s simple and satisfying to install.

Key Message:
Peel and Stick Wallpaper is easy to use — but a little prep goes a long way. With a plumb line, panel order, and a quick spray of EZ Hang, you can get a flawless, bubble-free install that looks pro.

Required Talking Points and Instructions

1. How to Make a Plumb Line

  • Show how to measure and mark a plumb line exactly 18½ inches from the starting corner
  • Explain that the plumb line helps ensure the first panel is installed perfectly straight
  • Instruct viewers to align the first panel to the left of the plumb line, not directly in the corner

2. Roll and Panel Number Checks

  • If the customer receives multiple rolls, show how to check the roll numbers to ensure consistency
  • Point out that each panel has a number on the back and must be applied in numerical order for proper pattern alignment

3. Recommended Install Add-On: EZ Hang

  • Recommend using EZ Hang spray for a professional install
  • Explain that EZ Hang allows for easier repositioning, reduces static cling, and helps eliminate bubbles
  • Show how to lightly spray it on the wall before applying each panel

4. Installation Demonstration

  • Tools to show: smoothing tool, utility knife, level, measuring tape, microfiber cloth
  • Prep: wall should be clean, smooth, and dry
  • Demonstrate how to peel and apply each panel slowly, smoothing from top down and center outward
  • Show trimming excess and aligning each panel edge-to-edge

5. General Best Practices

  • Take time to align the first panel properly
  • Don’t overstretch the material — let it fall naturally
  • Use clean hands or gloves to avoid marks during application

YouTube Video Specs

  • Platform: YouTube (long-form video)
  • Length: 4 to 10 minutes recommended
  • Orientation: 16:9 horizontal (1920x1080)
  • Resolution: 1080p or higher
  • File Format: MP4 preferred

Title Examples:

  • How to Install Peel and Stick Wallpaper | Wall Blush Tutorial
  • Renter-Friendly Wallpaper Install with EZ Hang
  • Step-by-Step Peel and Stick Wallpaper Guide

Thumbnail Suggestions:

  • Bright visuals showing wallpaper being applied
  • Text like “Easy Peel + Stick Install” or “Wallpaper DIY Tutorial”
  • Show either the install process or styled final room

Posting Requirements

  • Publish the video to your YouTube channel as a long-form video (not a Short)
  • Must feature Wall Blush Peel and Stick Wallpaper
  • Include a link to [https://wallblush.com] and tag @wallblush in the video description
  • Use keywords in the title and description (e.g., “peel and stick wallpaper,” “DIY wallpaper tutorial,” “how to hang wallpaper”)
  • Upload raw video files to our brand folder: [https://affiliate.wallblush.com/upload-your-content]
  • Wall Blush reserves the right to repurpose submitted content across web, social, email, and ad platforms

5 - 10 Min

Compensation

Product Trade

$500 In Product Trade

Do's ✅

  • Ensure the steps are easy to follow and visually clear.
  • Use engaging and dynamic shots to maintain viewer interest.
  • Include before-and-after shots to showcase the effectiveness and beauty of the wallpaper.
  • Encourage viewers to engage by asking them to comment on their favorite styles or their own DIY experiences.
  • DISCLAIMER: User agrees to not promote any discount or private discount codes in their original content or on their posts.

Don'ts ❌

  • Avoid cluttered or poorly lit scenes that can detract from the visual appeal of the wallpaper.
  • Don't overlook the importance of clear, concise narration or captions where needed.
  • Avoid making the content too commercial; focus on the educational and inspirational aspect.

EXAMPLES

Terms & Conditions

All content must be uploaded to Wall Blush and posted by outlined brief deadlines in order to be considered for compensation and future collaborations. Failure to meet all brief requirements and deadline will lead to voided payment and removal from Wall Blush Affiliate Program.

1. ENGAGEMENT. Company hereby engages influencer during the Term (as defined herein) not only for the purpose of promoting certain brands and brand content through influencers’s social media outlets. The Campaign, for the purposes of this Agreement, constitutes a planned series of marketing and promotional activities developed by the Company with the objective of leveraging the influencer's creative talents for both promoting existing brands and brand content. The nature of the brand content to be promoted and the specific details and requirements of the promotion. Influencer agrees to be engaged for the dual purposes of promoting the brand content and designing new wallpaper designs, adhering to the guidelines found within this Agreement and any additional directions provided by the Company as related to design creation.

2. ITEMS TO AVOID IN DESIGNER’S POSTS. The Influencer agrees that all social media posts, tweets, and/or comments should be in good taste and free of inappropriate language and/or any content promoting bigotry, racism or discrimination based on race, gender, religion, nationality, disability, sexual orientation, or age.

3. APPROVAL AND CONTENT ORIGINATION. The Influencer understands that all promotions and products they promote as part of this Agreement are controlled by the Company. The Influencer assumes all responsibility for verifying that the campaign materials used meet the Company’s approval.  

4. MATERIAL DISCLOSURES AND COMPLIANCE WITH FTC GUIDELINES. When publishing posts/statuses about the Company’s products or services, the Influencer must clearly disclose his/her “material connection” with the Company, including the fact that the Influencer was given any consideration, was provided with certain experiences or is being paid for a particular service. The above disclosure should be clear and prominent and made in close proximity to any statements that the Influencer makes about the Company or the Company’s products or services.Please note that this disclosure is required regardless of any space limitations of the medium (e.g. Twitter), where the disclosure can be made via Hashtags, e.g. #sponsored. The Designer’s statements should always reflect the Designer’s honest and truthful opinions and actual experiences. The Influencer should only make factual statements about the Company or the Company’s products which the Influencer knows for certain are true and can be verified.