Wall Blush Content Brief

Blush Day

About Brief

Original Content

Deadline:

Due 15 days after delivery of product

Deliverables

Blush Day is Wall Blush’s biggest sale of the year — a two-day event designed for design lovers to stock up on their favorite peel-and-stick wallpapers at unbeatable prices. This campaign will build excitement and urgency around the sale, encouraging followers to take advantage of limited-time deals

Overview:
Blush Day is Wall Blush’s biggest sale of the year — a two-day event designed for design lovers to stock up on their favorite peel-and-stick wallpapers at unbeatable prices. This campaign will build excitement and urgency around the sale, encouraging followers to take advantage of limited-time deals while reminding them of the beauty and flexibility of Wall Blush products.

Objective:
Drive awareness and engagement around Blush Day as the ultimate opportunity to transform your space for less. The content should position Wall Blush as a must-have design solution and highlight the rare savings available during this event.

Target Audience:
Budget-savvy decorators, renters, first-time home buyers, design enthusiasts, and anyone waiting for the perfect moment to buy Wall Blush wallpapers.

Key Message:
Blush Day is here — our biggest sale of the year! For two days only, you can finally get the wallpaper you’ve been dreaming of, at prices that won’t last. Whether you're refreshing one wall or doing a full room makeover, now’s the time to go bold for less.

Content Guidelines:

Build hype for the Blush Day sale by teasing favorite designs, wishlist picks, or transformation ideas.
Showcase how much impact Wall Blush wallpapers can have in a space — especially with the added incentive of a big discount.
Emphasize the limited-time nature of the sale — April 26–27 only!
Include clear calls-to-action to shop during Blush Day and not miss out.
Mention that it’s our biggest sale of the year — now is the time to buy.

Tone:
Energetic, fun, and stylish. Content should feel exciting, a little exclusive, and totally irresistible. Think “shopping spree meets home glow-up.”

Deliverables:
Creators will produce engaging content that builds buzz and drives traffic for the Blush Day sale, including:

Teaser content leading up to the event (but no posts before April 26).
Sale-focused posts on April 26 and/or 27, highlighting the opportunity to save big.
Styling or transformation content showing how shoppers can use the sale to revamp their space.

Creative Freedom:
Feel free to highlight personal wishlist items, before/afters, or mockups of how you’d use your favorite designs. Use humor, storytelling, or trends to connect with your audience. Bonus points for framing this as a rare, can’t-miss chance to create your dream space for less.

Posting Requirements:

No content may be posted before April 26.
Content must clearly highlight that this is the biggest sale of the year and only available April 26–27.
High-quality images or video required. Show off the style, quality, and potential of Wall Blush wallpapers.
You must add Wall Blush as a collaborator AND include #ad or #paidpartnership in the post caption.
Include Wall Blush tags and hashtags for discoverability.
All raw assets must be uploaded to the brand folder: [https://affiliate.wallblush.com/upload-your-content].

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1 - 5 min

Compensation

Product Trade

$500 in trade

Do's ✅

Ensure the steps are easy to follow and visually clear.
Use engaging and dynamic shots to maintain viewer interest.
Include before-and-after shots to showcase the effectiveness and beauty of the wallpaper.
Encourage viewers to engage by asking them to comment on their favorite styles or their own DIY experiences.
DISCLAIMER: User agrees to not promote any discount or private discount codes in their ori

Don'ts ❌

Avoid cluttered or poorly lit scenes that can detract from the visual appeal of the wallpaper.
Don't overlook the importance of clear, concise narration or captions where needed.
Avoid making the content too commercial; focus on the educational and inspirational aspect.

EXAMPLES

View Content

Terms & Conditions

All content must be uploaded to Wall Blush and posted by outlined brief deadlines in order to be considered for compensation and future collaborations. Failure to meet all brief requirements and deadline will lead to voided payment and removal from Wall Blush Affiliate Program.
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1. ENGAGEMENT. Company hereby engages influencer during the Term (as defined herein) not only for the purpose of promoting certain brands and brand content through influencers’s social media outlets. The Campaign, for the purposes of this Agreement, constitutes a planned series of marketing and promotional activities developed by the Company with the objective of leveraging the influencer's creative talents for both promoting existing brands and brand content. The nature of the brand content to be promoted and the specific details and requirements of the promotion. Influencer agrees to be engaged for the dual purposes of promoting the brand content and designing new wallpaper designs, adhering to the guidelines found within this Agreement and any additional directions provided by the Company as related to design creation.

‍2. ITEMS TO AVOID IN DESIGNER’S POSTS. The Influencer agrees that all social media posts, tweets, and/or comments should be in good taste and free of inappropriate language and/or any content promoting bigotry, racism or discrimination based on race, gender, religion, nationality, disability, sexual orientation, or age.

3. APPROVAL AND CONTENT ORIGINATION. The Influencer understands that all promotions and products they promote as part of this Agreement are controlled by the Company. The Influencer assumes all responsibility for verifying that the campaign materials used meet the Company’s approval.

4. MATERIAL DISCLOSURES AND COMPLIANCE WITH FTC GUIDELINES. When publishing posts/statuses about the Company’s products or services, the Influencer must clearly disclose his/her “material connection” with the Company, including the fact that the Influencer was given any consideration, was provided with certain experiences or is being paid for a particular service. The above disclosure should be clear and prominent and made in close proximity to any statements that the Influencer makes about the Company or the Company’s products or services.Please note that this disclosure is required regardless of any space limitations of the medium (e.g. Twitter), where the disclosure can be made via Hashtags, e.g. #sponsored. The Designer’s statements should always reflect the Designer’s honest and truthful opinions and actual experiences. The Influencer should only make factual statements about the Company or the Company’s products which the Influencer knows for certain are true and can be verified.

Application

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