Wall Blush Content Brief

Black Friday / Cyber Monday 2025

Apply For Creative Brief

About Brief

Original Content

Deadline:

Due 15 days after delivery of product

Deliverables

Wall Blush is preparing for our biggest shopping season of the year, and we want YOU to help us bring it to life. From stunning room reveals to before-and-after transformations, we’re looking for creators to showcase our wallpaper in real spaces as part of our Black Friday / Cyber Monday campaign.

Overview:
Wall Blush is preparing for our biggest shopping season of the year, and we want YOU to help us bring it to life. From stunning room reveals to before-and-after transformations, we’re looking for creators to showcase our wallpaper in real spaces as part of our Black Friday / Cyber Monday campaign.

This is a high-traffic, high-energy sale moment — and your content will help inspire others to elevate their space and shop the event.

Deliverable:
One piece of high-quality content (Reel, TikTok, or Styled Photo Post) that goes live between Nov 1 and Dec 6, 2025.

Trade Offer:
$500 in Wall Blush product credit (no cash compensation).
Product must be selected and confirmed upon participation.

Key Dates

  • Confirm Participation: ASAP
  • Content Due: October 30, 2025
  • Campaign Live: November 1 – December 6, 2025

Objective:
Inspire your audience to explore Wall Blush and get excited about our Black Friday / Cyber Monday sale. Your content should showcase your wallpaper transformation in a way that highlights design, ease of use, and the impact of a well-styled wall.

Key Message:
The Black Friday/Cyber Monday season is the best time to shop Wall Blush — and your home deserves the upgrade. Whether you’re a renter or a homeowner, our wallpaper brings custom-level design with zero stress.

Content Guidelines

  • Feature a completed Wall Blush wallpaper install in your content
  • Share what you love about the product: print, texture, install experience, or transformation
  • Include messaging that hints at upcoming sales, without referencing exact discount percentages
  • Recommended formats:
    • Reels or TikToks that show before, during, and after
    • Styled photography showcasing a finished space
    • Voiceover or text overlay telling your wallpaper story

Posting Requirements

  • Post 1x between November 1 and December 6, 2025
  • Tag @wallblush in caption and content
  • Include link to [https://wallblush.com] or product tag if platform supports it
  • Upload raw assets (photos or videos) to: [https://affiliate.wallblush.com/upload-your-content]
  • No visible watermarks or external branding in submitted content
  • Content may be repurposed across Wall Blush social, email, web, and advertising

1 - 5 min

Compensation

Product Trade

$500 in product trade

Do's ✅

  • Ensure the steps are easy to follow and visually clear.
  • Use engaging and dynamic shots to maintain viewer interest.
  • Include before-and-after shots to showcase the effectiveness and beauty of the wallpaper.
  • Encourage viewers to engage by asking them to comment on their favorite styles or their own DIY experiences.
  • DISCLAIMER: User agrees to not promote any discount or private discount codes in their original content or on their posts.

Don'ts ❌

  • Avoid cluttered or poorly lit scenes that can detract from the visual appeal of the wallpaper.
  • Don't overlook the importance of clear, concise narration or captions where needed.
  • Avoid making the content too commercial; focus on the educational and inspirational aspect.

EXAMPLES

Terms & Conditions

All content must be uploaded to Wall Blush and posted by outlined brief deadlines in order to be considered for compensation and future collaborations. Failure to meet all brief requirements and deadline will lead to voided payment and removal from Wall Blush Affiliate Program.

1. ENGAGEMENT. Company hereby engages influencer during the Term (as defined herein) not only for the purpose of promoting certain brands and brand content through influencers’s social media outlets. The Campaign, for the purposes of this Agreement, constitutes a planned series of marketing and promotional activities developed by the Company with the objective of leveraging the influencer's creative talents for both promoting existing brands and brand content. The nature of the brand content to be promoted and the specific details and requirements of the promotion. Influencer agrees to be engaged for the dual purposes of promoting the brand content and designing new wallpaper designs, adhering to the guidelines found within this Agreement and any additional directions provided by the Company as related to design creation.

2. ITEMS TO AVOID IN DESIGNER’S POSTS. The Influencer agrees that all social media posts, tweets, and/or comments should be in good taste and free of inappropriate language and/or any content promoting bigotry, racism or discrimination based on race, gender, religion, nationality, disability, sexual orientation, or age.

3. APPROVAL AND CONTENT ORIGINATION. The Influencer understands that all promotions and products they promote as part of this Agreement are controlled by the Company. The Influencer assumes all responsibility for verifying that the campaign materials used meet the Company’s approval.  

4. MATERIAL DISCLOSURES AND COMPLIANCE WITH FTC GUIDELINES. When publishing posts/statuses about the Company’s products or services, the Influencer must clearly disclose his/her “material connection” with the Company, including the fact that the Influencer was given any consideration, was provided with certain experiences or is being paid for a particular service. The above disclosure should be clear and prominent and made in close proximity to any statements that the Influencer makes about the Company or the Company’s products or services.Please note that this disclosure is required regardless of any space limitations of the medium (e.g. Twitter), where the disclosure can be made via Hashtags, e.g. #sponsored. The Designer’s statements should always reflect the Designer’s honest and truthful opinions and actual experiences. The Influencer should only make factual statements about the Company or the Company’s products which the Influencer knows for certain are true and can be verified.