Wall Blush Content Brief

Bethany Hamilton x Wall Blush

Apply For Creative Brief

About Brief

Original Content

Deadline:

Due 15 days after delivery of product

Deliverables

Celebrate the launch of the Bethany Hamilton Collection by showing off these inspired designs and highlighting the premium quality and style of Wall Blush wallpaper. We want the audience to feel the freedom, strength, and beauty that Bethany brings to everything she does.

Overview: We’re beyond stoked to announce our collaboration with Bethany Hamilton—pro surfer, author, and total inspiration. This collection brings Bethany’s fearless spirit and love for the ocean into a stunning line of wallpapers that reflect coastal vibes, bold beauty, and laid-back elegance. We’re looking for engaging, beachy, and uplifting videos that showcase this unique collection and the incredible quality of Wall Blush products.

Objective: Celebrate the launch of the Bethany Hamilton Collection by showing off these inspired designs and highlighting the premium quality and style of Wall Blush wallpaper. We want the audience to feel the freedom, strength, and beauty that Bethany brings to everything she does.

Target Audience: Beach lovers, adventure seekers, interior design enthusiasts, and anyone looking to bring a touch of the ocean into their home.

Key Message: Make waves in your home with the Bethany Hamilton Collection—where coastal style meets fearless design.

Content Guidelines:

  • Highlight the ocean-inspired patterns and chill, coastal vibes of the collection.
  • Emphasize the quality and ease of installation of Wall Blush products.
  • Capture the freedom and beauty of Bethany’s style—think sun, surf, and stunning spaces.
  • Focus on the transformational power of these designs—how a room can feel like a seaside escape.

Creative Approach:

  • Show the before-and-after magic of installing a Bethany Hamilton design.
  • Include beachy, sunlit vibes—even better if there’s surf-inspired energy.
  • Share why you love the designs and how they bring a sense of adventure and peace into your space.

Posting Requirements:
Content should feature the Bethany Hamilton collection prominently, with callouts to the collaboration. Include the Wall Blush website link and branded hashtags to drive traffic

  • Platform: Videos will be shared on our website and social media platforms. Creators are NOT TO POST the original content on their channels until the official launch on 3.28.2025.
  • Aspect Ratio: 9:16 for vertical video format.

1.1. The creator agrees to create and submit raw images and/or videos ("Content") related to their project in collaboration with the Company.

1.2. The creator must upload the Content to the Company's brand folder using the following link: [https://affiliate.wallblush.com/upload-your-content].

1.3. If the project brief calls for a social media post, the creator is still required to upload the raw assets to the brand folder using the link provided.

Choose from the following Catalog:

1 - 5 minutes

Compensation

Product Trade

$500 in trade

Do's ✅

  • Ensure the steps are easy to follow and visually clear.
  • Use engaging and dynamic shots to maintain viewer interest.
  • Include before-and-after shots to showcase the effectiveness and beauty of the wallpaper.
  • Encourage viewers to engage by asking them to comment on their favorite styles or their own DIY experiences.
  • DISCLAIMER: User agrees to not promote any discount or private discount codes in their original content or on their posts.

Don'ts ❌

  • Avoid cluttered or poorly lit scenes that can detract from the visual appeal of the wallpaper.
  • Don't overlook the importance of clear, concise narration or captions where needed.
  • Avoid making the content too commercial; focus on the educational and inspirational aspect.

EXAMPLES

Terms & Conditions

All content must be uploaded to Wall Blush and posted by outlined brief deadlines in order to be considered for compensation and future collaborations. Failure to meet all brief requirements and deadline will lead to voided payment and removal from Wall Blush Affiliate Program.

1. ENGAGEMENT. Company hereby engages influencer during the Term (as defined herein) not only for the purpose of promoting certain brands and brand content through influencers’s social media outlets. The Campaign, for the purposes of this Agreement, constitutes a planned series of marketing and promotional activities developed by the Company with the objective of leveraging the influencer's creative talents for both promoting existing brands and brand content. The nature of the brand content to be promoted and the specific details and requirements of the promotion. Influencer agrees to be engaged for the dual purposes of promoting the brand content and designing new wallpaper designs, adhering to the guidelines found within this Agreement and any additional directions provided by the Company as related to design creation.

‍2. ITEMS TO AVOID IN DESIGNER’S POSTS. The Influencer agrees that all social media posts, tweets, and/or comments should be in good taste and free of inappropriate language and/or any content promoting bigotry, racism or discrimination based on race, gender, religion, nationality, disability, sexual orientation, or age.

3. APPROVAL AND CONTENT ORIGINATION. The Influencer understands that all promotions and products they promote as part of this Agreement are controlled by the Company. The Influencer assumes all responsibility for verifying that the campaign materials used meet the Company’s approval.  

4. MATERIAL DISCLOSURES AND COMPLIANCE WITH FTC GUIDELINES. When publishing posts/statuses about the Company’s products or services, the Influencer must clearly disclose his/her “material connection” with the Company, including the fact that the Influencer was given any consideration, was provided with certain experiences or is being paid for a particular service. The above disclosure should be clear and prominent and made in close proximity to any statements that the Influencer makes about the Company or the Company’s products or services.Please note that this disclosure is required regardless of any space limitations of the medium (e.g. Twitter), where the disclosure can be made via Hashtags, e.g. #sponsored. The Designer’s statements should always reflect the Designer’s honest and truthful opinions and actual experiences. The Influencer should only make factual statements about the Company or the Company’s products which the Influencer knows for certain are true and can be verified.

Application

Please fill out the form below to begin your onboarding process with Wall Blush

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